YAN LI -PRODUCT DESIGNER
PROFESSIONAL JOURNEY
I have 5+ years of experience in graphic design and 1 year of experience in web design. After switching my career to UX design, I won the top 10 finalists in the Lighthalll Design Challenge in March 2023 and our team won first place in the IterateUX Design Challenge recently.
SKILLS & STRENGTH
User research specialist in secondary research, competitor analysis and data analysis
Problem-solving and critical thinking
Creativity and innovation
Visual design (5+ years graphic design experience )
Collaboration and teamwork
Software proficiency (Figma, Adobe suite, video editing, 3D software)
PROBLEM-SOLVING APPROACH
My approach to problem-solving is user-centered and iterative. I start by understanding the problem from the user's perspective. This involves conducting user research to gather insights into users' needs, goals, pain points, and preferences. Once I have a good understanding of the problem, I begin to brainstorm ideas for solutions. I generate a variety of ideas, without judgment, and then I evaluate them to determine which ones are most feasible and effective.
MOTIVATIONS
UX/UI design is a field that is constantly evolving, and there is always something new to learn and explore. I am inspired by the opportunity to be creative and come up with new and innovative ways to solve problems and design better experiences.
TOP COMPANIES OF CHOICE
Tesco, Just Eat, British Airways
ATTRACTION TO WIDD Network
I am impressed by WIDD's mission and values, and I am excited to be part of this community. I believe that WIDD is an important resource for women and female-identifying people in the digital marketing and design industry, and I am committed to contributing to its mission of creating a more inclusive and equitable future.
PORTFOLIO
http://linkedin.com/in/yan-li-730392203
Are you #OpenToWork?
