Leadership Insights with Rebecca: Highlights from the July Broadcast

Rebecca, VP of Operations at FMO Media, recently shared her extensive experience in Digital Marketing and Operations during an insightful interview. With over a decade of experience, she emphasised the importance of strategy development, team coaching, client relations, and operational efficiency. Rebecca's unique background in classics, theatre, marketing, and business has provided her with a distinctive approach to leadership and management.

Key Takeaways

Rebecca discussed her multifaceted role at FMO Media, which includes:

  •  Developing and Managing Operations: Ensuring smooth and efficient day-to-day activities, optimising workflows, and implementing streamlined systems.

  • Creating High-Level Marketing Strategies: Crafting and executing marketing strategies that align with company goals, conducting market research, and collaborating with creative and technical teams.

  • Supporting Team Growth: Providing regular coaching, performance reviews, and development programs to help team members advance in their careers.

Leadership Philosophy

A core principle Rebecca shared is to always leave a room better than you found it, a lesson from her parents that has shaped her leadership style. She emphasised the importance of improving the business environment and fostering collaboration, innovation, and productivity.

 Learning from Experience

Rebecca highlighted the valuable lessons she learned from both exemplary leaders and poor examples early in her career. These experiences taught her the significance of creating a positive, supportive environment and developing self-awareness and people management skills.

Bad Boss Behaviour vs. Great Leadership

Rebecca contrasted the behaviours of bad bosses and great leaders:

  •  Bad Bosses: Often self-centred, poor communicators, and use fear and micromanagement to motivate, resulting in a stressful work environment.

  • Great Leaders: Empower and inspire others, communicate clearly and transparently, motivate through a clear vision and purpose, and practice empathy.

Effective Communication Practices

Rebecca underscored the importance of effective communication in leadership:

  • Clarity and Transparency: Being clear, concise, and open with information.

  • Active Listening and Empathy: Paying attention to team members, asking clarifying questions, and understanding their perspectives.

  • Adaptability and Feedback: Tailoring communication styles, providing regular feedback, and being open to receiving feedback.

  • Additional Techniques: Regular communication, authenticity, and celebrating successes to boost morale.

 Developing Leadership Skills

Rebecca stressed that leadership development is an ongoing process involving self-awareness, continuous learning, mentorship, and self-care. She highlighted the importance of focusing on people, building relationships, and consistently improving leadership skills.

 

Podcast Launch: Bad Bosses, Great Leaders

Rebecca announced the launch of her podcast, Bad Bosses, Great Leaders, where she will explore these leadership topics in greater depth with insightful guest interviews. The first episode will be available this August at greatleaderspodcast.com

Upcoming Event

Rebecca will be speaking at the Annual Women in Digital Marketing and Design meeting on Thursday, 22nd August 2024, at 11:20 AM GMT. She will discuss the crucial role of patience and persistence in turning aspirations into reality. Join her online for this enlightening session.

REGISTER HERE

 For a deeper dive into Rebecca's insights and experiences, visit LinkedIn to watch the full interview. Stay tuned for more inspiring content and leadership tips!

WIDD Network

The Women in Digital Marketing & Design (WIDD) Network is a platform designed to champion Diversity, Equity & inclusion in Digital Marketing and Design. It's a space where women inspire women through networking programs, inspiring interviews, 1:1 mentorship, and the showcasing of talents for career opportunities.

https://www.widdnetwork.com/
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